Skip to main content

SISO Leadership Conference

August 2025 | 

SISO Summer Conference

August 2025 | 

SISO Leadership Conference 2024

SISO Summer Conference

Loading

Video Unplugged: Debunking Myths and Unlocking Trade Show Success

Wednesday, August 14, 2024
Room 113ABC - PCC

Think a video strategy is too expensive or complicated for your trade show? Think again! Join our dynamic panel as we bust common myths and reveal the true potential of video content. Through real-world case studies, gain practical insights on how to strategically and effectively implement video to engage attendees, drive attendance and generate new revenue through advertising. 

 

Moderator
Carrie Ferenac, Co-Founder & President - CNTV

Testimonials

  • “Without a doubt the most valuable three days of the year for networking, learning, and meeting colleagues.”
    Tony Calanca, Executive Vice President, UBM
  • “Two of the best acquisitions Access Intelligence had executed came directly from contacts and discussions held at the SISO CEO Summit. Beyond that important networking for transactions, I learn best practices from the best in the industry. The ROI for membership is immeasurable.”
    Don Pazour, CEO, Access Intelligence
  • “The impact of SISO is so much bigger than its size. It feels more like a global council of important tribes than a traditional trade association.”
    David Adler, CEO & Founder, Bizbash Media
  • “Our industry thrives on the personal relationships that face-to-face builds, and the CEO Summit is the ultimate place to build YOUR network!”
    Tom Mitchell, President, Messe Dusseldorf North America
  • “As busy, independent, for-profit organizer, SISO keeps our company connected to all the key players working in this industry and allows great relationships and ongoing learning of best practices from the best in the business. All invaluable assets to help move our business forward."
    Howard Hauben, CEO, H2 Events
  • “The SISO membership represents the entire for-profit tradeshow community and the annual SISO conferences are must-attend events for their educational and networking value.”
    Joel A. Davis, Founder & CEO, JD Events
  • “SISO connects strategic minds through invaluable networking opportunities and face-to-face executive conferences focused on excellence and inspiration.”
    Dana Teague, Vice President, Informa Global Exhibitions
  • “Participating in SISO puts you on the leading edge of the events world.”
    Charles McCurdy, CEO, Informa Global Exhibitions

 

JOIN SISO TODAY

BECOME A MEMBER

Search